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Superhero No-Tug Sharpenable Gel EyelinerSuperhero No-Tug Gel Eyeliner combines what you love most about Superhero Liner and your original No-Tug Anti-Aging Gel Eyeliner—making it easier than ever to achieve precise application without tugging on your delicate eyelids! Featuring technology exclusive to IT Cosmetics, this waterproof and sharpenable gel...
- from $3.60
$18.00- from $3.60
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CC+ Airbrush Perfecting Powder FoundationDiscover IT® CC+ Airbrush Perfecting Powder Foundation delivers a skin-softening, flawless effect in 30 seconds! This sheer-to-full coverage powder foundation camouflages pores, dark spots and other imperfections with a veil of optical-blurring pigments for your most airbrushed results! Wear IT as a finishing powder...
- $8.40
$42.00- $8.40
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Bye Bye Under Eye Full-Coverage Under Eye ConcealerDiscover IT® Just 1 dot of this best-selling,* award-winning waterproof concealer with a smooth, creamy texture delivers highly pigmented full coverage for up to 24 hours to effectively conceal and color correct: Dark eye circles Skin redness Age spots Broken capillaries Formulated with our...
- $6.00
$30.00- $6.00
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Your Skin But Better Setting Spray+Your Skin But Better Setting Spray+ is your makeup extending spray and soothing hydration mist in one game-changing product! This multitasking must-have provides up to 16-hour wear to keep your makeup looking fresh all day while helping to control oil and shine. Plus, unlike...
- from $2.90
$14.50- from $2.90
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Bye Bye Dark Spots Concealer + SerumDiscover IT® Bye Bye Dark Spots Concealer + Serum does more than just provide instant medium coverage and 24 hours of hydration. Over time, this “skincealer” visibly improves the look of bare skin! Developed with dermatologists and plastic surgeons, it’s clinically tested to fade...
- $6.00
$30.00- $6.00
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Confidence in a Serum Lip GlossDiscover IT® Inspired by our dermatologists’ lip treatments for lip lines and dry lips, Confidence in a Serum Lip Gloss is your high-shine lip gloss + lip serum in one! Available in three universally flattering sheer shades, your new favorite lip gloss with a...
- $5.20
$26.00- $5.20
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Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+Discover IT® Bye Bye Foundation is your first-ever full coverage moisturizer from IT Cosmetics that gives you the power to say “bye bye” to traditional foundation! Featuring proprietary 3D Skin Flex™ Technology, this color-infused moisturizer uses flexible pure color pigments that "float" over lines...
- $9.40
$47.00- $9.40
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Heavenly Luxe™ Complexion Perfection Brush #7INNOVATIVE TECHNOLOGY COSMETICS™ Ultra luxe, ultra plush tool for perfect airbrush application. Provides the capability to build coverage with foundation or powder and buff away imperfections. This brush was designed with leading plastic surgeons to apply BOTH foundation and concealer to a flawless, airbrushed...
- $10.00
$50.00- $10.00
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Confidence in a Gel Cream Oil-Free MoisturizerDiscover IT® Fact: Combination and oily skin types need hydration, too. Confidence in a Gel Cream Oil Control is your ultra-light, breathable oil-free moisturizer that reduces shine and excess oil while boosting hydration for balanced skin now and over time. With a clean formula...
- $9.80
$49.00- $9.80
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Superhero Volumizing Waterproof MascaraDiscover IT® The long-awaited follow-up to our best-selling Superhero Mascara is finally here! Superhero Volumizing Waterproof Mascara gives your eyelashes super volume, length and elastic stretch—now in a life-proof formula that resists smudging, sweat, flaking and humidity! Plus, it features: 24HR & waterproof wear...
- $5.60
$28.00- $5.60
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Bye Bye Pores Poreless Finish Loose Setting PowderDiscover IT® Give skin an instantly airbrushed finish with Bye Bye Pores Poreless Finish Loose Setting Powder! Developed with plastic surgeons and dermatologists, this talc-free setting powder formula with Bye Bye Pores Optical Blurring Technology™, hydrolyzed collagen and real silk helps to make the...
- $6.40
$32.00- $6.40
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Secret Sauce Anti-Aging MoisturizerDiscover the transformative power of IT Cosmetics Secret Sauce Anti-Aging Moisturizer. This luxurious formula quickly hydrates and plumps your skin. This luxurious face moisturizer with adenosine and our proprietary Drops of Light Technology™ is now clinically tested to reduce the look of discoloration while...
- $17.00
$85.00- $17.00
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Bye Bye Lines Hyaluronic Acid SerumBye Bye Lines Concentrated Derm Serum visibly plumps skin and smooths lines! This clinically tested, dermatologist-approved anti-aging serum is formulated with 1.5% hyaluronic acid to deliver lasting hydration to your skin to visibly plump and smooth fine lines. Plus, with a blend of peptide...
- $7.20
$36.00- $7.20
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Bye Bye Dark Spots Niacinamide SerumBye Bye Dark Spots Concentrated Derm Serum is your dermatologist-tested treatment for dark spots on face. Formulated with 4% niacinamide and 1% ethyl vitamin C, this hyperpigmentation serum visibly reduces dark spots and discoloration while helping improve your skin’s clarity. Suitable for all skin...
- $7.20
$36.00- $7.20
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Bye Bye Pores Glycolic Acid SerumBye Bye Pores Concentrated Derm Serum exfoliates skin for super-smooth results! With 10% glycolic acid, this vegan skincare formula* visibly minimizes pores in just 1 week. Plus, it’s formulated with hyaluronic acid to help hydrate skin and provide a supple feel. Developed with plastic...
- $7.20
$36.00- $7.20
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Bye Bye Breakout Salicylic Acid Acne SerumDiscover IT® Bye Bye Breakout Salicylic Acid Acne Serum goes beyond your typical acne treatment to clear up active acne and fade acne marks at the same time. With 2% salicylic acid and 3% lactic acid to gently exfoliate, this dermatologist-tested formula is suitable...
- $7.20
$36.00- $7.20
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Bye Bye Makeup Cleansing Balm Makeup RemoverDiscover IT® There’s so much to love about the new and improved Bye Bye Makeup 3-in-1 Makeup Melting Cleansing Balm, your makeup remover, brightening cleanser and hydrating face mask all in one! As your makeup remover balm: When massaged into skin, this rich balm...
- $9.40
$47.00- $9.40
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Your Skin But Better Makeup Primer+ Oil-FreeYour Skin But Better Makeup Primer+ is your oil-free, makeup-gripping base that hydrates your skin while extending the wear of your makeup. With continued use, this skin-transforming primer also works to refine the look of pores! Perfect for all skin types, including sensitive skin,...
- $8.40
$42.00- $8.40
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Bye Bye Under Eye Brightening Eye CreamMake tired eyes look more awake! Bye Bye Under Eye Brightening Eye Cream provides intense hydration with a quick-absorbing solution to instantly combat the appearance of dark circles and puffiness. Now reformulated to provide even better skin-loving benefits, this multitasking treatment features an blue...
- $10.00
$50.00- $10.00
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Tightline™ 3-in-1 Black Lash Primer - Eyeliner - Lengthening MascaraDiscover IT® This lash innovation is your peptide-infused black lash primer, eyeliner and lengthening mascara in one step! The power is in the groundbreaking ultra-skinny wand, which starts coating your lashes at their actual roots for revolutionary lash-changing results! As your black lash primer:...
- $5.40
$27.00- $5.40
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Bye Bye Foundation Full Coverage Moisturizer™ with SPF 50+
Discover IT® Bye Bye Foundation is your first-ever full coverage moisturizer from IT Cosmetics that gives you the power to say “bye bye” to traditional foundation! Featuring proprietary 3D Skin Flex™ Technology, this color-infused moisturizer uses flexible pure color pigments that "float" over lines...
- $9.40
$47.00- $9.40
- Unit price
- per
Bye Bye Under Eye Full-Coverage Under Eye Concealer
Discover IT® Just 1 dot of this best-selling,* award-winning waterproof concealer with a smooth, creamy texture delivers highly pigmented full coverage for up to 24 hours to effectively conceal and color correct: Dark eye circles Skin redness Age spots Broken capillaries Formulated with our...
- $6.00
$30.00- $6.00
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Do It All Serum Color Balm Sun Cream Blush & Bronzer
Discover IT® Simplify your makeup routine with this easily blendable cream blush and bronzer in one for a naturally sun-kissed look. Featuring a 92% solid serum skincare base and ultra sun-kissed pigments, this skin-caring cream makeup with hyaluronic acid, peptides and vitamin E delivers...
- $6.80
$34.00- $6.80
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Superhero Elastic Stretch Volumizing and Lengthening Mascara
Discover IT® Give your eyelashes SUPERHERO powers with this lengthening mascara that’s clinically tested to give your lashes super volume, super length and super elastic stretch in just one coat! Developed with plastic surgeons and dermatologists, Superhero Mascara is formulated with lash-loving hydrolyzed collagen,...
- from $3.40
$17.00- from $3.40
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